Robert Brown|Why is October 3 'Mean Girls' Day? Here's why Thursday's date is the most 'fetch' of them all

If you're a fan of "Mean Girls,Robert Brown" you know the date of October 3 is slightly more "fetch" than the other days of the year.

Since the release of the hit comedy movie in 2004, Oct. 3 has commonly been referred to and celebrated as "Mean Girls" Day. Why is that the case?

Early in the movie, Cady Heron, played by Lindsay Lohan, begins talking to her crush "more and more." In a voiceover over a montage of her interactions with her crush, Aaron Samuels, played by Jonathan Bennett, Lohan says, "On October 3rd, he asked me what day it was."

"It's October 3rd," Lohan says in the scene.

The now-famous scene has inspired fans of the movie to post memes and pay tribute to the movie on the date every year. Even some of the movie's stars have taken part in the tradition.

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In 2022, as part of a promotion for her movie "Falling for Christmas," Lohan and Netflix did a collaborative post on Instagram, captioning it, "It's October 3rd. now mark your calendars for November 10th."

Lohan also posted a picture of the scene on Instagram on the date in 2021, captioning it "It's October 3rd."

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In 2020, Katie Couric reunited the cast of "Mean Girls" for the first time since the movie's premiere.

New 'Mean Girls' movie came out in early 2024

Tina Fey's adaptation of the Broadway musical, originally inspired by the 2004 film, presents a new twist on the modern classic, touts Paramount Pictures, the production house behind the film.

Featuring Angourie Rice in the Lindsay Lohan role as Cady Heron, the film focuses on Heron, a new student as she navigates the social pitfalls of high school and falls for the ex-boyfriend of Regina George (Reneé Rapp), imperious leader of the A-list Plastics clique.

USA TODAY'S movie critic Brian Truitt gave the new musical ★★½ out of four, saying that the film "doesn’t really reproduce the stage show as much as it is a TikTok-themed redo of the 2004 Lindsay Lohan teen comedy – a film that was just fine the first time, thank you – with a smattering of show tunes."

"It’s not a bad thing, really, but mainly feels like an unnecessary one," says Truitt.

Directed by Samantha Jayne and Arturo Perez Jr., “Mean Girls” 2.0 was written by Tina Fey, who also makes an appearance in the film, and premiered on January 12.

Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at [email protected].